Choose how much you want checked.

Three plans

Lantern

A small light to start: 25 questions, tracked before and after.

€29.99 + VAT a month

€36.29 incl. 21% IVA

Start with Lantern
Questions we check
25 questions: 20 we write for and 5 steady checks. No controls.
Articles each month
3 new articles
ChatGPT and Gemini
2 times a week
Support
Email and help docs. We reply within 2 business days.

Lighthouse

The full beam: 100 questions, with controls to compare against.

€89.99 + VAT a month

€108.89 incl. 21% IVA

Choose Lighthouse
Questions we check
100 questions: 40 we write for, 20 controls, 20 steady checks and 20 for discovery. Fixed for each quarter.
Articles each month
5 new articles
ChatGPT and Gemini
3 times a week
Support
Email, with a reply within 1 business day, and one onboarding call.

Keeper

Someone tends the light for you: Lighthouse, run with you by a named operator.

From €790 + VAT a month

From €955.90 incl. 21% IVA

Invoiced by bank transfer. 3-month minimum.

Talk to us
Questions we check
100 questions as in Lighthouse, plus 25 in a second language.
Articles each month
5 new articles
ChatGPT and Gemini
3 times a week
Support
A named operator and a monthly call.

Every plan publishes sourced articles that compete for your customers' questions, and a named person at your company signs every article. The plans differ in how many questions we check, how often, and how we show what moved.

All prices are in euros and exclude VAT. Under each price you see the amount with 21% IVA, which is what you pay without a VAT ID. Businesses in other EU countries with a valid VAT ID pay the price without VAT, under reverse charge.

How we prove it →

Sprints, extra articles and every detail.

3-month proof sprint Try a plan for three months, paid once.
  • Lantern

    €79 + VAT, paid once: 3 articles each month for 3 months

    €95.59 incl. 21% IVA

    Unused articles don't carry over to the next month.

    Start the Lantern sprint
  • Lighthouse

    €239 + VAT, paid once: 5 articles each month for 3 months

    €289.19 incl. 21% IVA

    Long enough to read what moved in weeks 8 to 12. Unused articles don't carry over to the next month.

    Start the Lighthouse sprint
  • Keeper

    €2,250 + VAT, prepaid by bank transfer: 5 articles each month for 3 months

    €2,722.50 incl. 21% IVA

    The 3-month minimum applies to every Keeper plan. Unused articles don't carry over to the next month.

Extra articles More articles in a month, on top of your plan.

Need more articles in a month? Extra articles are sold only with an active plan, so they add to a plan you already use.

  • Lantern

    €9 each

    €10.89 each incl. 21% IVA

    Up to 3 extra articles a month.

    Need more than 3 a month? Lighthouse includes 5 articles and controls, for €89.99 a month + VAT (€108.89 incl. 21% IVA). See Lighthouse

  • Lighthouse

    €9 each, or 5 for €39

    €10.89 each, or 5 for €47.19 incl. 21% IVA

    The pack of 5 comes to €7.80 each (€9.44 incl. 21% IVA).

  • Keeper

    €29 each

    €35.09 each incl. 21% IVA

    An operator reviews every extra article.

Extra articles stay valid while you are subscribed and expire 12 months after you buy them. They are lost if you cancel. Unused extra articles can be refunded within 14 days. Prices exclude VAT.

Compare every inclusion The three plans, line by line.

We check ChatGPT and Gemini as an anonymous visitor would see them, plus Google search and AI Overviews.

Every inclusion, plan by plan
LanternLighthouseKeeper
Questions we check 25 questions: 20 we write for and 5 steady checks. No controls.100 questions: 40 we write for, 20 controls, 20 steady checks and 20 for discovery. Fixed for each quarter.100 questions as in Lighthouse, plus 25 in a second language.
Google search and AI Overviews DailyDailyDaily
ChatGPT and Gemini 2 times a week3 times a week3 times a week
Articles each month 3 new articles5 new articles5 new articles
AI edits for each article 3 per article3 per article3 per article, plus edits by our operator
Languages 1 main language + 2 extra languages1 main language + 2 extra languages1 main language + 2 extra languages
Support Email and help docs. We reply within 2 business days.Email, with a reply within 1 business day, and one onboarding call.A named operator and a monthly call.
The proof you see Before vs after: where you stood at the start and where you stand now. Shown as observed, not attributed.What moved vs control questions, read in weeks 8 to 12. If you cancel, you get a summary of what you would leave behind.As Lighthouse, plus our operator reviews the results with you at days 30, 60 and 90.

Controls are questions we hold for later, so we can compare them with the ones we wrote for. Steady checks are questions we never write for, so we can see what the market does on its own. Discovery questions are new ones we look for each month.

Questions about plans and prices.

Can I buy articles without a plan?

No. Extra articles are sold only while a Go, Self-serve or Managed plan is active. They add to a plan you already use; we do not sell single articles on their own.

Why is Go cheaper?

Go checks 25 questions and has no control group, so it shows before and after, observed but not attributed. Self-serve checks 100 questions and holds 20 as controls, which lets us show what moved against them.

Can I switch plans?

Yes. Write to us and we will move you between Go, Self-serve and Managed. Managed has a 3-month minimum.

What is your refund policy?

The 14-day refund applies to your first payment. If you withdraw within 14 days, we refund the full amount. A 3-month proof sprint refunds unused whole months. Unused articles don't carry over to the next month.

Do the prices include VAT?

No. Prices exclude VAT. Under each one you see the amount with 21% IVA, which is what you pay without a VAT ID. Businesses in other EU countries with a valid VAT ID pay the price without VAT, under reverse charge.

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